
News


SoldOut partners with Mardi Gras Festival ????
SoldOut Events has been appointed as creative production partner to

So GL; a global partnership for major events
SoldOut and GL events UK have launched SO GL,

So Giving; Bushfire Appeal for RSPCA NSW
Supporting Animals And Communities Affected By The Australian Bushfires As


Expert Insights: Maximising Impact In The New Financial Year
As budgets are reset and allocated at the beginning of

June 2019 Newsletter
Welcome to SoldOut’s June newsletter. This month we are celebrating as SoldOut receives global recognition through international awards programs.

Expert Insights: The importance of international event conferences
Our recent attendance at SportAccord’s World Sport & Business Summit

SoldOut’s three key outcomes from SportAccord 2019
Last month, the Gold Coast played host to SportAccord 2019 which saw the international business and sporting community gather for the 17th edition of the World Sport & Business Summit.

Delivering International Events in Regional Centres
In recent years, there has been a shift in how and where major, international sporting events such as the Commonwealth Games are being delivered.

The Event Process: A Strategic Approach to Developing Creative Concepts
We’re sharing some of the incredible events we’ve worked on which highlight our operational capabilities and our expertise in the event management process.

Expert Insights: Simplifying relationships in the event supply chain
The relationship between a client and event suppliers can take on many different forms, mainly because every event is unique in its own way.

SoldOut Wins Gold and Silver In 2019 Asia-Pacific Stevie® Awards
SoldOut has been named the winner of a Gold and Silver Stevie® Award in the sixth annual Asia-Pacific Stevie Awards.

April 2019 Newsletter
March was a huge month, and the SoldOut team has been managing multiple events across the country. Read our latest news – April Newsletter Out Now!

SoldOut’s in the Playoffs with F45 Training
The ultimate gym experience F45 has appointed the world-leading events company SoldOut to deliver the 2019 F45 Playoffs around Australia.

Team Profile – Jasmine Jennings
Meet Jasmine Jennings, Project Assistant at SoldOut. Learn more about her role, what she loves most about working with the SoldOut team and what movie best describes her job.

SoldOut and SLSA Celebrate 26-Years of Partnership
As competitors converge on the Gold Coast this week for the Australian Surf Life Saving Championships, SoldOut are celebrating 26-years as SLSA’s Event Agency.

Pitching. How do you provide value to the client?
Have you ever thought about what value you are providing your potential client when pitching for a project?

March 2019 Newletter
Read all about what we’ve been up to and what we have in store in the coming weeks.

The Event Process: Step 1 Concept and Ideas
The Event Process: Step 1 Concept and Ideas In 2018,

Expert Insights – SoldOut’s Renewed Focus for 2019
For 25 years we’ve proven our operational capabilities, but now we are bringing to the fore our creative, conceptual and strategic foundation.

January 2019 Newsletter
Our first newsletter for 2019 is available now. Read about our major events of the past two months, and see what’s in store for 2019.

Sold Out Dresses Manuka Oval for Maiden Test Match
Canberra’s Manuka Oval made history this week, hosting its maiden

Thank You, Merry Christmas & Happy Holidays
As 2018 comes to a close and we deliver our

25 Years SoldOut – 25 Memorable Moments
memorable… #00 25 Years SoldOut Memorable Moments What a memorable

25 Memorable Moments – #01 Supercross Masters 1993
Our 25 memorable moments series has reached the beginning of it all — find out more about our first ever event as SoldOut in 1993! And it only got bigger and better from there…

25 Memorable Moments – #2 Australian Surf Life Saving Championships
memorable… SO many memorable moments in our 25-year company history

25 Memorable Moments – #5-3 Borobi, Queen’s Baton Relay & National Tour
memorable… Our SO memorable moments series continues with some of

25 MEMORABLE MOMENTS – Gold Coast 2018 Commonwealth Games
memorable… Our 25 memorable moments count down continues with a

SoldOut Launches Fresh New Look In Line With Global Activities
Celebrating 25 years of world-class events and experiences across the

25 Memorable Moments – Tours around Australia
Variety Cycle – Cycling Charity event from Sydney to Melbourne across to Adelaide then up to Uluru.

25 Memorable Moments – Event Awards, Waterpolo By The Sea, Nitro Athletics
25 MEMORABLE MOMENTS Sold Out Events has delivered some amazing

Top Gong for parallel parks initiative
We are very proud to be part of another world-first, award-winning event with the New Horizons Parallel Parks initiative taking out the 2018 Award of Excellence for Best Use of Technology at the International Park and Leisure Congress in Melbourne this week.

Sold Out Events Joins Major Events International Network
Sold Out Events Management has joined the Major Events International

2018 Coolangatta Gold
Surfers Paradise Ironman Ali Day became the undisputed king of the 2018 Coolangatta Gold bolting to a record-breaking sixth title.

Sold Out September Newsletter
Sold Out Events’ September Newsletter is out now!

Sold Out Team Recognised As Finalist in the Australian Event Awards
Sold Out Event Management (Sold Out) has been recognised for its outstanding work in events with the announcement of two National Finalist nominations in the 2018 Australian Event Awards.

Big Crowds Celebrate Spring At Cronulla Spring Festival
The 2018 Cronulla Spring Festival continues its success story as the most popular community event in the Sutherland Shire after attracting an estimated 40,000 people over the weekend (8 – 9 September 2018).

2018 Cronulla Spring Festival Busking in support of Kookaburra Kids
The 2018 Cronulla Spring Festival is not to be missed this year with old time favourites and plenty of new additions coming to Cronulla Mall and Cronulla’s Monro Park on Saturday and Sunday 8 – 9 September.

25 MEMORABLE MOMENTS #12
We continue our 25 most memorable moments series and with spring just around the corner, it’s time to look at of our iconic events at this time of year and some of our ‘majestic moments’ in the past. Here is #12 of our Memorable Moments.

25 MEMORABLE MOMENTS #13
Sold Out Events has delivered some amazing recurring as well as new events during its 25 years in operation, internationally and in our own backyard.

Team Profile – Matt Cooper
An interview with Project Manager Matt Cooper.

Expert Insights: Trusted Partnerships
One of my previous LinkedIn articles focused on business and client relationships – why they are essential and how to build them. But what does it mean to be a trusted partner in the events industry?

25 MEMORABLE MOMENTS #14
DHL Asia Pacific Lifesaving Challenge Japan 2004 was an international surf lifesaving competition that had participants from Australia, Sri Lanka, New Zealand, Taiwan, Hong Kong, Iran, India, China, Indonesia, Malaysia and Japan. The focus of the event was for developed countries to provide educational support to developing countries through life saving activities.

25 MEMORABLE MOMENTS #15
Before becoming infamous in 1995 for being the first boat to sink in the 144-year history of the America’s Cup competition, the One Australia Yacht held a not so well-known record. It was the largest single span structure to be transported up the east coast of Australia.

Expert Insights – Client Debrief
I’ve just returned from a five-week tour of Europe where I, and Sold Out Events’ Managing Director Kim Voss, attended industry conferences and met with peers, venues, clients and agencies throughout Europe and the United Kingdom.

Team Profile – Edwina Wordsworth
We sit down with Sponsorship Specialist Edwina Wordsworth.

5 Reasons To Outsource To An Event Management Company
When it comes to creating events, there are lots of pieces in the puzzle, and the difference between a good event and an OK one can often come down to how good the person or organisation managing the event is at doing puzzles.

UPDATE: The World Tour Continues
Sold Out Events’ CEO Thomas B. Staunton and Managing Director Kim Voss continue to share knowledge, attend industry conferences and meet with peers, venues, clients and agencies throughout Europe and the United Kingdom.

Expert Insights: Event Legacy
At Sold Out Events, we work with many clients who require “legacy” to be an integral part of the planning and development process for their event. Having just wrapped up the Gold Coast 2018 Commonwealth Games where legacy was a key focus of the city’s bid, it’s a timely topic to discuss.

25 MEMORABLE MOMENTS – Surf Life Saving Events
This month we look back at the fond memories we’ve made delivering some of Surf Life Saving Australia’s major events.

Expert Insights: More Than Just Event Management Services
At Sold Out Events we offer our clients more than just “event management” services. In fact, we offer total event delivery solutions from concept and ideation, branding and strategy, to collateral and signage production, inventory management, activations and event delivery, stakeholder and agency management, warehousing and logistics, brand ambassadors, risk and site management, marketing and promotions.

Sold Out Events Appointed To Strathfield Council Panel
Continuing to build on its 10-year relationship, Sold Out Events is proud to announce its appointment to Strathfield Council’s panel for event management services.

Where In The World Is The Sold Out Events Team?
At Sold Out Events, our team are certainly no strangers to travel whether it be domestically or internationally. It’s a constant logistical routine of airports, buses and road trips.

25 MEMORABLE MOMENTS #18
Race For The Kids (RFTK) is a series of 15 charitable runs supporting children’s causes in Australia, Canada, Hong Kong, Luxembourg, Kuala Lumpur, United Kingdom, Trinidad & Tobago, Barbados and the United States

25 MEMORABLE MOMENTS #19
A gruelling nine-hour relay swim at Sutherland Shire’s outdoor pool, the Splash Marathon Swim was a popular charity event which ran for 12 years mainly throughout the 90s and raised more than $1 million for the Children’s Cancer Institute (CCIA).

Expert Insights: Charity Events
If you type ‘charity events’ into Google, your search will deliver lists of events by hundreds of worthy charities, but I often wonder how these events can provide real value and benefits for charitable organisations and their event partners.

Team Profile: Russel Lenhoff
Learn a few things about our Senior Project Manager Russel Lenhoff.

No Limit to Imagination
With years of experience in production, Founder Wayne B. Staunton used his skills and talent to not only establish Sold Out Events as an award-winning events company but also as a company renowned for delivering extraordinary activations for clients with big ideas.

Gold Coast 2018 Commonwealth Games Event Wrap
Time certainly flies when you are having fun, and we can’t believe our latest Games is all over. As the Official Event Management Company of the Gold Coast 2018 Commonwealth Games, we enjoyed an extraordinary six-year journey that is now drawn to a close.

Expert Insights: Industry Conferences
Every day, there are hundreds of conferences taking place all over the world, and business and individuals have varying reasons for attending them.

Event Summit 2018 – Vivid Ideas Exchange
Sold Out Events is proud to announce our partnership with “The Event Summit”, being held at the Museum of Contemporary Arts on Thursday 14 June 2018 as part of the Vivid Ideas Exchange.

25 MEMORABLE MOMENTS #20
A marathon can be described as “a long-lasting activity”, as can Sold Out Events’ involvement in the Sydney Running Festival.

25 MEMORABLE MOMENTS #21
In 2003, the XII South Pacific Games were held on the tiny island nation of Fiji.

Expert Insights: Business Relationships
Strong business and client relationships are the foundations our company is built on.


Expert Insights: Competing On An International Stage
We know Australia has a lot to offer in terms of being an event destination – our unique assets, our world-class infrastructure and our highly evolved procedures and protocols.

Event Logistics
Have you ever thought about what it takes to stage a major event like a music festival or an international sporting event?

Supporting Aussies For 25 Years
This year marks the special anniversary of a partnership that has spanned a quarter of a century.

Expert Insights: Education And Event Management
I’m often asked my opinion on what I think the quality of students graduating from event management courses in Australia is like.

25 MEMORABLE MOMENTS #22
The 2002 Salt Lake City Winter Olympic Games was an incredible international sporting event that saw approximately 2,400 athletes from 77 countries participate in 80 events.

25 MEMORABLE MOMENTS #23
Sold Out Events was tasked with delivering BHP Billiton’s 2008 Beijing Olympic sponsorship leveraging program which included development, planning and management of ‘mini Olympic Games’ in communities around the world where BHP operated mining sites.

Team Profile: Thomas B. Staunton
Today we interview our CEO, Thomas Staunton.

Expert Insights: What We’ve Got That The Rest Of The World Doesn’t!
Over that past 25 years, we’ve seen an explosion in the number of international events making Australia their chosen event location.

25 MEMORABLE MOMENTS #24
At Sold Out Events we love working on large sporting events, after all these were the foundations the company was built on.

25 MEMORABLE MOMENTS #25
In 2008, the Sold Out Events’ team staged one of the largest national tours ever seen, for the National Bank of Australia’s (NAB) 150 Years celebration.

Queen’s Baton Relay National Tour
On 24 December 2017, the Queen’s Baton arrived on the shores of Australia to begin its three-month national tour.

Welcome to Twenty Eighteen
The new year is well and truly underway. Sold Out Events powered through January with a full schedule that kept our dedicated teams busy.

Sold Out 2017 – The Year In Review
In what was Sold Out’s biggest year thus far, we celebrated 24 years of amazing events, award winning event delivery as well as exciting new partnerships.

Happy Holidays!
It’s been 25 years since Sold Out Events managed its first major event. Back in 1993, founder Wayne B. Staunton took over delivery and logistics of the Australian Surf Lifesaving Championships, and the company hasn’t looked back since.

Sold Out’s local expertise on show at major celebrations
Preparations are well underway for the arrival of the Queen’s Baton in Australia and the domestic relay with Sold Out officially confirmed to deliver the Queen’s Baton Relay Major Shared celebrations around Australia.

Sold Out sharing the dream with Aggreko
We are very excited to be supporting and working with Aggreko in the lead up and during the Gold Coast 2018 Commonwealth Games (GC2018).

Sold Out hosts Australian sporting legends at the GC2018 Charity Gala and Medal Reveal Function
We had a great night at the GC2018 Charity Gala and Medal Reveal at the beginning of November together with some of Australia’s amazing past and present athletes and world-record holders, who we are lucky enough to consider a part of the extended Sold Out Family.

Sold Out Bringing World-Class Expertise With Four Months To Go
With the Gold Coast 2018 Commonwealth Games (GC2018) just over four months away, events and activities have been ramping up for our team as the Official Event Management Company and as an Official Supplier to the Gold Coast 2018 Commonwealth Games Corporation (GOLDOC).

Sold Out Team Part of GC2018 Queen’s Baton Relay
Congratulations to our Sold Out Team members, who were announced as Gold Coast 2018 Commonwealth Games Queen’s Baton Relay batonbearers.

Our 24th Birthday!
We’re thrilled to be celebrating our 24th birthday today, following our company registration on 18 October 1993 by our founder, the one and only Wayne B. Staunton (WBS).

24 Years Of Coolangatta Gold For Sold Out
We are very proud to have just delivered the 13th Coolangatta Gold, which is not only one of Australia’s most iconic events, but also one of the longest running events of our company.

Sold Out boots on the ground across Australia
What a month it’s been – we literally had boots on the ground the length of the country, across three states, one territory and 18 cities/towns.

Sold Out delivers world-first Parallel Parks activation
Sold Out are very proud to be the delivery partner of the Parallel Parks activation at Martin Place, Sydney on Friday, 15 September.

Sold Out wins Best Community Event Awards at Australian Event Awards 2017
Sold Out National Event Management (Sold Out) celebrated a successful year of events with industry peers at the Australian Events Awards night held on the Sunshine Coast on Wednesday, 13 September 2017.

Sold Out Explores Europe
It has been a couple of big months for our Sold Out Team, not only working at numerous events in Australia, but also with our team members continuing their Europe explorations, meeting international event experts and learning about European best practice in the major events industry.

Nitro Athletics Australia’s Favourite Event Nominee
The Australian Event Awards is the national awards program for the Australian events industry and seek to recognise the nation’s best events and the best work by Australians in the global events industry.

Sold Out 2017 Australian Event Awards National Finalist
Sold Out National Event Management company as well as Nitro Athletics 2017 and the Australian Olympic Team National Welcome Home Celebrations 2016 events have been announced as National Finalists by the Australian Event Awards for 2017.

Sold Out – Chasing Down The Dream in California
North America’s top javelin throwers battled it out at Chula Vista Elite Athlete Training Centre in California on Friday, 21 July 2017 in the hopes to qualify for the 2017 IAAF World Champions.

Q&A with Sold Out’s Managing Director Kim-Daniel Voss
Meet the Team – we chat with the Managing Director of Sold Out, Kim-Daniel Voss.

10-year anniversary as Floriade Major Delivery Partner
We are proud “Friends of Floriade” and love supporting this amazing event, which attracts such far reaching national and international attention and hundreds of thousands visitors every year.

Share The Dream: Research Trip 2017 – Part One
As a part of Sold Out’s ‘constant learning’ approach and to ensure we remain the industry leaders in Australia, offering our clients world’s best practice, our team are half way through a two month trip throughout Europe.

Sold Out Official Event Management Company of Gold Coast 2018 Commonwealth Games
Sold Out National Event Management to ‘Share the Dream’ as Official Event Management Company of Gold Coast 2018 Commonwealth Games