Creating Exceptional Brand Experiences Through Innovative Event Signage
From international sporting events and brand activations, to corporate functions and community experiences, we deliver comprehensive signage and branding solutions that bring your vision to life





Service Overview​
With 30 years of experience delivering signage and branding for Australia’s most memorable events, SoldOut provides end-to-end solutions for large-scale events, corporate clients, and government partners. Our expertise spans from advisory and strategy to concept development and graphic design, to CAD and site plans, to manufacturing, production and quality control, to installation, management and deinstallation, recycling and storage, ensuring your brand makes a lasting impression.
Key Capabilities:
Large-Scale Event Signage
- Stadium and venue dressing
- Wayfinding systems
- Sponsor activation zones
- Festival environments
- Temporary overlay solutions
Corporate Branding
- Brand activation spaces
- Corporate hospitality areas
- Exhibition displays
- Product launch environments
- Conference signage
Government & Public Events
- Major public celebrations
- Cultural festival branding
- Community event signage
- Public space activation
- Civic ceremony environments
- Creative design & development
- Production management
- Installation & removal
- Logistics & storage
- Project documentation


Our Success Stories
F45 National Play Offs - World First Floating Brand Activation
Revolutionising brand experiences with a world-first floating event:
- Custom-designed floating brand environment
- Live broadcast integration
- Large-scale branded activation space
- Marine-grade signage solutions
- 10,000+ visitor engagement
- Complete broadcast environment
- Innovative brand storytelling

Fifa Women's World Cup 2023
Comprehensive stadium branding across Australia & New Zealand:
- Complete venue signage solutions
- Corporate hospitality space branding
- Nationwide logistics coordination
- Multi-venue consistency
- International standard delivery

SXSW Sydney
Official signage supplier for this landmark cultural event:
- City-wide branded environments
- Multiple venue installations
- High-impact environmental graphics
- Complex logistics management
- Rapid deployment systems

Winter Festival - Darling Harbour
Transforming public spaces through branded experiences:
- Immersive branded environments
- Interactive display elements
- Weather-resistant solutions
- Integrated wayfinding
- Evening activation elements

Our Approach
Strategic Planning
Strategic Planning
Comprehensive site assessment, Brand guideline integration, Stakeholder consultation, Timeline development, Budget optimisation
Creative Excellence
Creative Excellence
Brand interpretation, Environmental design, Visual impact optimisation, Sponsor integration, Creative problem-solving
Seamless Delivery
Seamless Delivery
Project management, Installation coordination, Quality assurance, Timeline adherence, Site safety management
Proven Results
Proven Results
Brand visibility, Visitor experience, Stakeholder satisfaction, Project efficiency, Environmental responsibility
Experience Across Sectors
We evaluate our events through multiple lenses:
Major Events
- International sporting championships
- Cultural festivals
- Entertainment events
- Public celebrations
- Community festivals
Corporate
- Product launches
- Brand activations
- Corporate events
- Conferences
- Exhibition displays
Government
- Public celebrations
- Community events
- Civic ceremonies
- Cultural festivals
- Public space activation

Why Choose SoldOut for Your Event Signage & Branding
- 30 years of experience in delivering world-class event solutions
- Proven track record with major international events
- Full-service capabilities from concept to completion
- Innovative approach to complex branding challenges
- Australia-wide coverage with offices in major cities
- Commitment to sustainability and environmental responsibility
- Expert team of event professionals

Let our experienced team help bring your vision to life through world-class signage and branding solutions. From concept to completion, we deliver exceptional results for events of any scale.

