CASE STUDY:Â RUGBY WORLD CUP 2027 & 2029 LAUNCH
SoldOut provided creative support and delivery of the Rugby World Cup 2027 & 2029 launch activations. This incredible live media event consisted of seven different sites, simultaneously activated across Australia, delivered to national and global media coverage.
SoldOut services included:
– Supporting the development of project scope and budget.
– Conceptualising and producing the activation hero “goal posts”.
– Logistical, delivery and personnel support across Australia.
SoldOut succeeded in achieving the greatest outcome for this brand, through a strong customer engagement strategy and leveraging a bespoke experience around the nation. What a great activation to kick off Australia’s Rugby World Cup journey on the road to 2027 & 2029!
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