Rugby World Cup 2027 & 2029 Announcement
Working with The Gemba Group and Rugby Australia, we delivered a nationwide brand activation campaign announcing Australia’s successful World Cup bid through:Planning a multi-location brand activation? Our team can help you create seamless, impactful experiences nationwide. Explore Brand Activation Services
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Brand Activation: Suncorp Super Netball 2024
Continuing our partnership with Suncorp Group and The Common Project team, we’re delivering professional brand activation services through:Looking to activate your brand at sporting events? Let our experienced team help you create impactful experiences. Explore Brand Solutions
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Carbon Neutral Certification Achievement
We’re proud to announce our certification as a carbon-neutral organisation for 2023/24, supporting environmental initiatives including:Looking for a sustainable event management partner? Let’s create environmentally responsible events together. Enquire About Sustainable Events
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Signage Solutions for Little Athletics NSW
Our recent installation of a custom truss arch backdrop for Little Athletics NSW demonstrated our expertise in event signage through:Need professional signage solutions for your sporting event? Let our team create the perfect branded environment. Enquire About Signage Solutions
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Back to Guildford: Street Festival Revival
After a 20-year hiatus, the Back to Guildford street festival made a triumphant return through the ‘Safer Cities: Her Way’ initiative. Our event operations team delivered:Looking to revitalise your community through events? Discover how our expert event management can bring your community together. Explore Community Event Solutions
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Strathfield Festival 2024: A Community Celebration
The Strathfield Festival 2024 showcased the power of community event management, bringing together thousands of people through:Special thanks to our dedicated team, including Damien, Kim, Kameko, Marcelino, and the wider team for their commitment to excellence.Want to create a vibrant community festival? Let’s work together to celebrate your local culture. Start Planning Your Festival
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SoldOut Named Finalist in 2024 Australian Small Business Champion Awards
SoldOut Events has been selected as a finalist in the 2024 Australian Small Business Champion Awards. This prestigious recognition, presented by Commonwealth Bank, comes in a record-breaking year with over 5,500 entries from across Australia.This achievement reflects our team’s dedication to delivering exceptional event management services nationwide and our commitment to excellence in every project
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Sponsorship News ‘Activation Showcase’ conference
Article written by Sponsorship News on Tuesday 29th October 2024 So insightful, so prepared 🤓 Major International Sports Events, such as Olympic and Paralympic Games, offer unique activation opportunities that require a specialist approach to truly maximise impact and outcomes 🏟🥇I hosted a panel alongside industry leaders;– Jess Hurford from SPORTFIVE and Australian Olympic Committee– Tom
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Lessons From Paris 2024, Brisbane 2032’s Activation Blueprint
In the afterglow of the Paris 2024 Olympics, Thomas Staunton, the CEO of Sold Out Events, shared valuable insights on how the fan festival and city-wide activations in Paris can inform and inspire engagement experiences for the Brisbane 2032 Olympic and Paralympic Games, which LA28 is demonstrating to great success. SoldOut Events was engaged to support
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LEGO Australia & NZ Builds Out-of-this World Space Campaign
To empower the next generation to reach for the stars, LEGO Australia has launched an integrated, earned-first campaign that embraces the limitless potential that liesbeyond our planet.With research revealing 70 per cent of children want to travel to space, LEGO Australia continued its long-standing partnership with Thrive PR & Communications and asked the agency to devise an
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Jessica Rae
Jessica RaeAccount ManagerJessica Rae is an Account Manager at SoldOut with over 20 years of experience across business development and account management. Dedicated to a single key client, Jess manages their full event inventory — overseeing stock, maintaining accurate records, and ensuring all items are event-ready at all times. She coordinates all logistics for the
Callum Buchanan
Callum BuchananProject ManagerCallum Buchanan is a Project Manager at SoldOut with 10 years of experience delivering large-scale festivals, concerts, and public events across Ireland, the UK, and Australia. He built his career working on some of Ireland’s most iconic events — including St Patrick’s Festival, Electric Picnic, Dublin Marathon, World Meeting of Families, and the







