


MELBOURNE, AUSTRALIA - SEPTEMBER 17: Athletes march during a welcome home parade for the Beijing 2008 Olympic athletes at Federation Square September 17, 2008 in Melbourne, Australia. Australian Athletes secured 14 Gold, 15 Silver and 17 Bronze medals during the Beijing 2008 Olympic Games. (Photo by Luis Ascui/Getty Images)
SYDNEY, AUSTRALIA - SEPTEMBER 15: Streamers are released from Sydney Town Hall during a welcome home parade for the Beijing 2008 Olympic Athletes on George Street on September 15, 2008 in Sydney, Australia. Australian Athletes secured 14 Gold, 15 Silver and 17 Bronze medals during the Beijing 2008 Olympic Games. (Photo by Dean Lewins-Pool/Getty Images)mage/POOL/Dean Lewins)
SYDNEY, AUSTRALIA - SEPTEMBER 15: A London bus is seen during a welcome home parade for the Beijing 2008 Olympic Athletes on George Street on September 15, 2008 in Sydney, Australia. Australian Athletes secured 14 Gold, 15 Silver and 17 Bronze medals during the Beijing 2008 Olympic Games. (Photo by Mark Baker-Pool/Getty Images)






Our team represent 26yrs of planning, producing and delivering an endless array of tours around Australia and around the World, including: customer experience activations, marketing campaigns, sporting championships, television series, Olympic Qualifiers and Olympic rights sponsorship leveraging programs, Queen’s Baton Relays, Mascot Tours, Ticketing Tours and major event media, ambassador and PR campaigns.
Understanding of the complex logistics, stakeholder management, protocols and depth of management plans required, we are proud to have been the team behind the world’s most iconic milestones and tours.
CASE STUDY: AUSTRALIAN OLYMPIC TEAM
SoldOut has proudly produced and delivered 6 consecutive Australian Olympic Team ‘National Welcome Home Celebrations’ since 1996, each Olympic year consisting of 31+ events, in 8 cities, in 9 days, with a travelling party of 80+ and spectator participation numbers exceeding tens of thousands around the country.
Marking 26yrs of Global Tours, we are experienced both work alongside and actively management each Capital City Council, Lord Mayor’s Office, State Government Agencies and Department of Premier and Cabinet etc as lead agency, to ensure consistently seamless tours. The roaming celebrations make every front page and front sports page and both morning and nightly news of every national television network.
*SoldOut does not have, nor suppose to infer any relationship with the Australian Olympic Committee or the Australian Olympic Team.